Videos

January Launch Pad: Chill mode activated

January Launch Pad: Chill mode activated

By Danielle Masterson

Sleep and relaxation remain in high demand; and despite the lack of progress for CBD in Washington, brands are continuing to churn out product.

NutraWomen Wednesday: Najla Guthrie, President & CEO, KGK Science

NutraWomen Wednesday: Najla Guthrie, President & CEO, KGK Science

By Danielle Masterson

Najla Guthrie, president and CEO, KGK Science Inc. has been hailed as a global leader and sought-after spokesperson in the nutraceutical trade. She is also a lobbyist for the advancement of policy changes in the supplement and cannabis industries.

The NutraIngredients-USA Awards are back! Submit your entries!

The NutraIngredients-USA Awards are back! Submit your entries!

By Stephen Daniells

The NutraIngredients-USA Awards are back for 2023 with new categories but the same commitment to honor the best and brightest in ingredients, finished products, companies, people, and initiatives in the dietary supplements industry.

NutraWomen Wednesday: Crystal Webber, MS, RD, Founder, Niche Nutrition

NutraWomen Wednesday: Crystal Webber, MS, RD, Founder, Niche Nutrition

By Danielle Masterson

Crystal Webber, MS, RD, started off as a registered dietitian working with populations from oncology to eldercare and even methadone clinics. She later shifted from clinical and sports nutrition to food science and product development. Webber said her...

Kriti Chaudhary, Head of Business Development, Vedic Lifesciences

Kriti Chaudhary, Head of Business Development, Vedic Lifesciences

By Danielle Masterson

Kriti Chaudhary manages sales, marketing and business development for one of the most experienced contract research organizations in the dietary supplement industry. With a passion for science and innovation, she is the Head of Business Development at...

NutraWomen Wednesday: Melanie Avalon, AvalonX brand owner

NutraWomen Wednesday: Melanie Avalon, AvalonX brand owner

By Danielle Masterson

Melanie Avalon is a SAG-AFTRA actress, author of What When Wine: Lose Weight and Feel Great with Paleo-Style Meals, Intermittent Fasting, and Wine (W.W. Norton Countryman Press 2018), and host of the top iTunes podcasts The Melanie Avalon Biohacking Podcast...

Getty images / Александр Медведев

Winter Launch Pad

By Danielle Masterson

Whether it’s via amino acids, bee propolis or CBD, products that promote energy are sleighing this season.

Microphyt taps esports category with microalgae

Microphyt taps esports category with microalgae

By Danielle Masterson

As gaming continues to integrate into pop culture, all eyes are on esports, including the dietary supplement industry. Microphyt, a French firm that offers specialty ingredients from microalgae, recently introduced GamePhyt.

AHPA’s McGuffin on supply chain, MPL, climate change, and more

AHPA’s McGuffin on supply chain, MPL, climate change, and more

By Stephen Daniells

Supply chain issues appear to be easing for the herbal supplements sector, says Michael McGuffin, president of the American Herbal Products Association, but the key lesson from the past couple of years is that supply chain management is not simple.

NutraIngredients-USA photo

Novozymes OneHealth builds on parent company’s strategic vision

By Hank Schultz

Novozymes, a long time player in industrial enzyme applications, has launched a consumer facing health division that becomes an instant heavy hitter in the category. The head of the division gave NutraIngredients-USA a peek behind the curtain.

‘Warning letter geek’ decodes marketing compliance

‘Warning letter geek’ decodes marketing compliance

By Danielle Masterson

Asa Waldstein is principal of the Supplement Advisory Group and the man behind 'Warning Letter Wednesdays.' His bread and butter is educating companies about the dos and don'ts of marketing.

Women in Nutraceuticals’ big splash at SupplySide West

Women in Nutraceuticals’ big splash at SupplySide West

By Danielle Masterson

WIN co-hosted the Women of SupplySide Networking Reception where members of the WIN Board of Directors shared insights into the goals of the organization and showcased opportunities to get involved.

IFF Health unveils new health concepts for women

IFF Health unveils new health concepts for women

By Danielle Masterson

It’s no secret that women have long been underserved by the health and wellness industry, but if you walked the SupplySide West floor, you may have noticed a shift. More and more companies are introducing cutting-edge products for women, including IFF...

Brands flaunt innovative formats at SupplySide West

Brands flaunt innovative formats at SupplySide West

By Danielle Masterson

Formulations are taking on new forms – literally. SupplySide West gave companies a chance to showcase a number of new products– and formats– as brands embrace innovation.

Pura Collagen on success amid Brexit, pandemic

Pura Collagen on success amid Brexit, pandemic

By Danielle Masterson

Just as the UK entered a new trading relationship with the EU, the economy was thrown another curveball with the pandemic. But with a little strategic foresight and a lot of humor, Jennifer Mo is taking the situation in stride.

Getty images / ilyaliren

October Launch Pad

By Danielle Masterson

Know your ABCs: Algae, bee propolis and CBD are a few standout ingredients that are out in full force this Fall.

Personalised nutrition guru on women's role in research

Personalised nutrition guru on women's role in research

By Danielle Masterson

Mariëtte Abrahams is the CEO and founder of Qina – a platform that helps companies connect and innovate in personalized nutrition. Qina provides market intelligence, research and innovation services through products and specialist consultancy services...

Grenade's co-founder on building a disruptive brand

Grenade's co-founder on building a disruptive brand

By Danielle Masterson

Juliet Barratt founded the protein bar maker Grenade with husband Alan Barratt, which launched in the UK market in 2010. When the couple built their self-funded business in their spare bedroom, they had no idea that their hobby-turned-business would make...

NutraWomen Wednesday: Paula Simpson, Nutribloom Consulting

NutraWomen Wednesday: Paula Simpson, Nutribloom Consulting

By Danielle Masterson

Paula Simpson is a nutritional scientist, herbalist and product development expert in the beauty wellness and healthy aging channel. As the Innovation, Product Development & Branding Consultant at Nutribloom Consulting, she is also a sought-after...

NutraWomen Wednesday: Cashtyn Lovan, Aker BioMarine

NutraWomen Wednesday: Cashtyn Lovan, Aker BioMarine

By Danielle Masterson

Cashtyn Lovan is the new Regional Marketing Director in Aker BioMarine’s Human Health & Nutrition department. She has over 10 years of marketing experience in the dietary supplement industry, including strategy and brand development, digital marketing,...

Getty Images / Cinefootage Visuals

September Launch Pad

By Danielle Masterson

From gut-brain axis to heart health to hydration, there's a new product suited for a variety of lifestyles this fall.

NutraWomen Wednesday: Ayla Barmmer, founder & CEO of FullWell

NutraWomen Wednesday: Ayla Barmmer, founder & CEO of FullWell

By Danielle Masterson

Ayla Barmmer is a registered dietitian nutritionist and functional medicine practitioner who specializes in the fertility space. After two decades of providing in-depth education to fellow practitioners on family health issues and working on thousands...

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