Finding new markets within the sports nutrition category may be challenging in this economic climate, but experts agree there’s much to be said for diversifying the ways supplements are sold to meet broader consumer needs.
The weight loss market is evolving, spurred by consumer consumption of rapid slim down fads but also the growing understanding that supplementing active lifestyles may be a more sustainable approach to keeping off the pounds.
The dietary supplement industry’s total economic contribution to the U.S. economy in 2023 was more than $158 billion, or about .57% of gross domestic product, according to a recently released report by the Council for Responsible Nutrition (CRN). This...
There is still time to register for our Annual Business Leaders Forum, and your chance to ask a burning question (or two) to senior leaders from Gaia Herbs, Nouri, NOW, Pharmavite and The Vitamin Shoppe.
The 4th Annual Business Leaders Forum will take place on January 25. The FREE webinar gives attendees the opportunity to ask a burning question (or two) to our C-suite panel from some of the most iconic brands in the dietary supplements space.
By Loren Israelsen, Founder & President, United Natural Products Alliance (UNPA)
My reflection on 2023 has little to do with specifics. In my view, this was a year of opposite choices and opposing directions – the big stuff. Yet, daily demands to address the urgent (but often not so important) dulled our senses and intuition. Hence,...
From the state of the market to the impact of inflation, mega trends like mushrooms and women’s health, the TikTok effect, working with influencers and brand ambassadors, the NutraIngredients-USA’s Business Leaders Forum will dig deep into a range of...
As caffeine content in energy drinks climbs to new heights, some countries and retailers are banning the products or imposing age restrictions. In the US and UK, there are no national regulations that ban the sale of highly-caffeinated energy drinks,...
A majority of consumers are less likely to consider non-GMO or organic claims in their purchase decisions, but millennials and Gen Z consumers are more likely to seek out products with Non-GMO Project and USDA Organic labels than older cohorts, as Hans...
Heightened awareness during the pandemic may have boosted year-round interest in supplementing healthy lifestyles holistically, but retail data shows that consumers have reverted to pre-pandemic habits of priming their immune systems during the cold and...
Many CPG brands and retailers are struggling to create an integrated and cohesive omnichannel shopping experience at a time when retail media and paid promotions are even more crucial to gain a consumer's attention, a panel of experts shared in a...
As adaptogens and mushrooms continue piquing the interest of health conscious and sober-curious consumers, the sparkling, functional mushroom beverage brand expanded its convenience and grocery retail presence so “more people are able to experience the...
Botanical extract berberine rose to viral fame earlier this year, touted by TikTok influencers as a weight loss miracle molecule and given the hashtag #naturesozempic. Social media, however, may not always be a credible source of information.
With the ongoing theme of safety, FDA recently addressed CBD. While offering up several potential scenarios, the Agency said the CBD marketplace ultimately rests in the hands of Congress.
The raft of letters puts advertisers on notice that they should avoid deceiving consumers by making product claims that cannot be substantiated–or face hefty fines.
Regulatory issues, high chargeback rates, reputation and fraud all make dietary supplements 'high-risk.' So when it comes to accepting online credit card payments, traditional financial institution don't want to go through the hassle.
The findings revealed that in order to meet today’s demand, manufacturers have to appeal to both the logical and the emotional sides of consumer consciousness.
NutraIngredients-USA caught up with first-time Expo West exhibitors MarketPlace, to discuss their trends report and what it means for the show and beyond.
The natural products manufacturer continues into its 6th year of testing unfamiliar brands found on Amazon, with new results showing the problem may not be getting better.
With consumers demanding greater control over personal health and wellbeing, we’re seeing a new wave of strategic partnerships that leverage tech and nutrition know-how to take the market next level.
Postbiotics are increasingly seen as an ideal focus for innovators in the world of microbiome modulation but hurdles are created by the lack of use of the word, by both consumers and the industry itself, according to industry experts at Probiota.
“We've been able to survive based on some really, really solid vendor partnerships and some very good customer relations. I mean, we've been selling to some of the same customers for 30 years.”
Despite inflation pressuring some consumers to trade down or pull back on spending, more than three-quarters of shoppers globally still are willing to pay more for products making natural claims, according to the latest wave of Ingredion’s proprietary...
In the first-of-its-kind case, the US Federal Trade Commission took action against The Bountiful Company for allegedly abusing a feature of Amazon.com to steal or repurpose reviews of another product.
While the pandemic has proven to be a challenge for many spaces, it’s not an obstacle for millennial’s VMS usage and their penchant for single-letter vitamins.
Big name brands, “illegal drugs” and a formidable opponent to the supplement industry: it has all the underpinnings of a dramatic suit— but does it hold water?
The company has spent the past year laying the groundwork for the 360-degree relaunch and now LifeVantage is ready to unveil its fresh take on the evolving direct sales industry.
Natural product manufacturer NOW is transitioning its product lines to 100% post-consumer recycled (PCR) resin bottles and expects to divert some three million pounds of plastic from landfills in the first year.
In 2011, Google conducted its landmark study that found that 88% of shoppers use what's known as a Zero Moment of Truth — a stage in the buying cycle where a consumer researches a product before buying it. This study is a key reference point in the...
Vitamin and supplement brand Nature Made is kicking off the new year with a fresh advertising angle and a promise of good things to come. “The Start of Something Great” campaign marks a shift from the brand’s focus on functionality to feelings.
Not only do consumers perceive fermentation as providing positive health benefits, but they are also happy to pay up to 75% more to receive those benefits, according to consumer research.
The intellectual property of MusclePharm, a sports nutrition brand that had a meteoric rise and an equally spectacular fall, will be sold at an auction on Thursday, Dec. 15.
The Sports & Active Nutrition Summit 2023 is just two months away! Bridging the science and business of the sports and active nutrition categories, SANS is a must-attend event, and let us tell you why…
Major Canadian online retailer National Nutrition has signed a deal to add a line of liquid supplements to its already extensive product offerings. It has also added a line of fish oil supplements.
Muriel Gonzalez spent four decades in the fashion and beauty industries, holding senior roles at Macy's, Bergdorf Goodman, Estée Lauder, Saks 5th Avenue and Ann Taylor before landing her current role as Executive Vice President, Chief Merchandising...
Rachel Jones, MS, RDN, has been climbing the ladder at GNC for nearly two decades. She started off as a project manager nearly 19 years ago. Nine roles later, she is now the Senior Vice President, Chief Product Innovation and Science Officer.
The Consumer Healthcare Products Association is raising its profile in the dietary supplement industry, which included a second consecutive appearance at SupplySide West, a show the organization had not attended in the past.
In 2018, George Kruis and Dom Day created the brand fourfive to address pain, sleep and recovery. Today the company is the official wellness supplier to a number of world-class teams.
The Vitamin Shoppe has teamed up with Warner Brothers Consumer Products to launch a lineup of sports nutrition products inspired by superheroes and villains from the DC Universe.
The Head of Health and Wellness Business Development at the Alibaba Group, recently presented on The digital enigma of China at the Sports and Active Nutrition Summit held in Amsterdam.
As part of an effort to expand its ‘beyond-the-beverage’ Gx System product portfolio, Gatorade recently entered the dietary supplement space by unleashing two functional gummy products, an updated app, and a smart bottle that lights up and connects to...
