Markets & trends

NutraCast: Move Nutrition on building bridges in sports nutrition

NutraCast: Move Nutrition on building bridges in sports nutrition

By Danielle Masterson

Two years ago, the founder of 24 Stories Marketing launched Move Nutrition Network, a platform that connects researchers, brands, dieticians and trainers in the sports nutrition world. Today, Move has a popular quarterly newsletter and just announced...

Anti-aging reimagined

Anti-aging reimagined

By Kirsty Doolan

How the beauty industry’s focus has switched from fixing wrinkles to science-focused ‘prejuvenation’.

ABC expands educational mission with HerbTV launch

ABC expands educational mission with HerbTV launch

By Stephen Daniells

The American Botanical Council’s new YouTube channel, HerbTV, is home to a wide variety of educational herb-related video content and already boasts more than 21,000 subscribers and nearly 1.4 million views.

CPG Radar on differentiating probiotics in a crowded market

CPG Radar on differentiating probiotics in a crowded market

By Danielle Masterson

If you type in probiotics on Amazon, you get over 20,000 search results. So how do you stand out? Afif Ghannoum, CEO at CPG Radar, weighed in on how companies can set themselves apart in the saturated probiotic market by focusing on specific,...

Creatine, tried and true, is evolving to 2.0

Creatine, tried and true, is evolving to 2.0

By Asia Sherman

With thousands of scientific papers published on creatine since it arrived on the scene in 1992 to fuel British athletes at the Barcelona Olympics, the once-reserved-for-muscle-protein-synthesis compound is now preparing for its next iteration.

The TikTok effect on nutrition awareness

The TikTok effect on nutrition awareness

By Olivia Haslam

TikTok health advice is a growing danger as apps continue to shape wellness decisions among adolescents and young adults, according to new research.

The premiumization of oral care and the microbiome

The premiumization of oral care and the microbiome

By Kirsty Doolan

The oral care category is seeing increased innovation in relation to the health and balance of the oral microbiome, with a focus on the wider implications on systemic health and wellness.

Kerry defines five types of GLP-1 users to drive innovation

Kerry defines five types of GLP-1 users to drive innovation

By Asia Sherman

Prescription weight loss drug use in the United States has increased 700% over the last four years, providing a vast but segmented market opportunity for wellness products to appeal to GLP-1 consumer needs, according to ingredient supplier Kerry.

Does the future of organic hang in the ‘bromance’?

Does the future of organic hang in the ‘bromance’?

By Asia Sherman

Dick Morris made a surprise after-dinner appearance at the 10th annual Organic & Natural Health Association conference last week to speak about the role he played in orchestrating the ‘bromance’ between President Donald Trump and Robert F. Kennedy, Jr.

January Launch Pad

January Launch Pad

By Danielle Masterson

From metabolic support to immune health to energy, January delivered on new launches.