The Vitamin Shoppe

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Former GNC CEO joins The Vitamin Shoppe

By Danielle Masterson

Burris brings expertise across specialty retail, as well as health and wellness, to a new advisory role at the omnichannel specialty retailer of nutritional products.

NutraCast: How TikTok drives sales at the Vitamin Shoppe

NutraCast: How TikTok drives sales at the Vitamin Shoppe

By Danielle Masterson

Recent surges in supplement sales continue to prove the massive and growing influence of TikTok. Riding on the coat tails of many of these trends are health and wellness stores like The Vitamin Shoppe.

NutraCast: Placer.ai on foot traffic at the Vitamin Shoppe, GNC

NutraCast: Placer.ai on foot traffic at the Vitamin Shoppe, GNC

By Danielle Masterson

Supplement sales jumped during the pandemic, but foot traffic across all retail sectors dropped -- including GNC and the Vitamin Shoppe. Will physical stores disappear or are these retailers on the road to recovery? To find out, we spoke with Ethan Chernofsky,...

The Vitamin Shoppe

The Vitamin Shoppe introduces CBD HQ

By Danielle Masterson

After first debuting CBD products in 2019, The Vitamin Shoppe has announced the launch of its new CBD HQ in-store and online concept.

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