Sports Nutrition

The rise of exogenous ketones for athletic recovery

22-Feb-2024 By Stephen Daniells

Initially touted as acute performance aid, exogenous ketones and the supporting science are shifting towards opportunities for athletic recovery, a subject matter expert told NutraIngredients-USA.

Myprotein: Breaking stereotypes and empowering women in sports nutrition

20-Feb-2024 By Olivia Haslam

A significant number of women still do not perceive sports nutrition as essential for their fitness goals, a persisting misconception that The Hut Group (THG), owner of supplement brand Myprotein, is working to dispel.

Nutrabolt chief legal officer on state-led restrictions: ‘We need to work together’

16-Feb-2024 By Stephen Daniells

Attempts to restrict access to certain dietary supplement categories at the state-level could potentially pose the most significant threat to the industry since the passage of DSHEA, and the industry needs to unify in response, says Nutrabolt’s chief...

Ghost launches hydration beverage with full disclosure and zero caffeine

07-Feb-2024 By Asia Sherman

Lifestyle sports nutrition brand Ghost is expanding its footprint in the hydration category with the addition of a ready-to-drink beverage in a range of fruity flavors.

Study suggests medium caffeine dosage improves CrossFit performance

07-Feb-2024 By Priyom Bose

A medium dose of caffeine may have the greatest effect on practical measures of Cross Fit performance, according to a recent study led by researchers from Poznań University of Physical Education in Poland.

Turning multiple pills to microgranules: Startup set to deliver personalised ‘all-in-one’ nutrition

06-Feb-2024 By Olivia Brown

Berlin-based supplement startup Riise is preparing to launch its personalised microgranule nutrient blends to meet individual nutritional needs and health goals, overcoming the need for multiple pills and capsules.

Gencor aims to ‘even the playing field’ with solutions for female athletes

05-Feb-2024 By Olivia Haslam

Researching women's health is like "opening a can of worms" but is imperative for equality in sports and nutrition, says Mariko Hill, global innovations manager at Gencor.

ZOA+ Powder pre-workout supplement launches exclusively into GNC

02-Feb-2024 By Asia Sherman

Global health and wellness company GNC has entered an exclusive retail partnership to distribute the latest pre-workout supplement from ZOA, a brand co-founded by Dwayne “The Rock” Johnson.

High schoolers exposed to nutritional education more likely to use third-party tested supplements

02-Feb-2024 By Claudia Adrien

As states continue to pass bills to restrict the sale of weight loss and muscle building supplements to minors, new research shows how a little education goes a long way.

Succeeding in active nutrition: Innovating around the blueprint

02-Feb-2024 By Olivia Brown

The active nutrition category has a stable blueprint of trends, but consumers have fast-evolving needs so brands must focus on evolving their communication strategies to hit the right note with the modern customer.

NY AG seeks motion to dismiss NPA’s lawsuit challenging restrictive supplement law

01-Feb-2024 By Stephen Daniells

The New York Attorney General’s office is seeking to file a motion to dismiss a lawsuit by the Natural Products Association (NPA) that challenged a new law seeking to restrict access to specific categories of dietary supplements.

The NutraIngredients-USA Awards are back! Submit your entries!

01-Feb-2024 By Stephen Daniells

The NutraIngredients-USA Awards are back for 2024 with the same commitment to honor the best and brightest in ingredients, finished products, companies, people and initiatives in the dietary supplements industry.

Zooca enters sports nutrition market with sustainable calanus omega-3

31-Jan-2024 By Nikki Hancocks

Norwegian sustainable omega-3 manufacturer Zooca is tapping into the fatty acid's energy and performance benefits with the launch of Zooca Sport.

‘Resources are going to be needed’: The fight against state-led restrictions on supplements

30-Jan-2024 By Stephen Daniells

Lawmakers in New York, California, New Jersey, Massachusetts and Maryland—the most important states for dietary supplements sales—are making moves to restrict access to certain products. This year, more states could follow suit.

GUEST POST

ESSNA on the latest developments in AI and sports nutrition

29-Jan-2024 By Luca Bucchini, Chair of the European Specialist Sports Nutrition Alliance (ESSNA)

We’ve seen an increasing interest in Artificial Intelligence (Al) from sports and active nutrition businesses and consumers, and this has a twofold impact on the market as it can improve products, operations and customer experience, and athletes can use...

NutraCast: Exploring the landscape of the supplement industry for athletes

26-Jan-2024 By Danielle Masterson

Have you ever wondered how athletes harness the power of supplements in this ever-evolving industry? Jordan Bokser, founder and director of sales & business development at Designs for Sport (a subdivision of Designs for Health), joined the NutraCast...

SANS 2024: Join Ghost, GNC, NutraBolt, Coca-Cola, MuscleTech, Glaxon and more in San Diego

25-Jan-2024 By Stephen Daniells

With just under three weeks to go, there’s still time to join the leading conference for the U.S. sports and active nutrition sector featuring a raft of the category’s leading brands and subject matter experts.

Move Nutrition offers sneak peek at survey findings ahead of big reveal at SANS

25-Jan-2024 By Danielle Masterson

Michigan-based Move Nutrition Network, a new resource for active and sports nutrition education, recently reached out to more than 500 sports and active nutrition practitioners (sports dietitians, sports nutritionists, and trainers) to find out where...

Running on empty: The hidden dangers of poor nutrition advice for athletes

23-Jan-2024 By Olivia Haslam

Experts warn of short-term performance impact and long-term health risks as new research reveals poor nutrition support for endurance athletes.

The Turmeric Co. study finds vitamin shot may prevent post-exercise gut damage in athletes

18-Jan-2024 By Olivia Brown

New research in male elite footballers reveals reduced incidences of upper respiratory symptoms (URS) and gastrointestinal (GI) distress following an intervention with The Tumeric Co. Raw Tumeric Vitamin D & C3 shot during the competitive season.

Getting bigger and stronger faster: MuscleTech harnesses novel ingredient for new Peptide 185 product

17-Jan-2024 By Claudia Adrien

Sports supplement brand MuscleTech has unveiled its latest product, Peptide 185. The offering is fueled by dileucine, an ingredient the company says significantly increases the body’s ability to build muscle.

Nuun and Orangetheory Fitness join forces in the name of hydration

16-Jan-2024 By Danielle Masterson

Orangetheory Fitness recently announced Nuun Hydration, a Nestlé Health Science brand, as its preferred pro-active hydration partner.

Revvies: Succeeding with simplicity for sports nutrition

12-Jan-2024 By Olivia Brown

Sports nutrition brand Revvies, founded by an Australian husband-and-wife duo, has attributed its success in the crowded sports nutrition category to the high-quality simplicity of its products that enables consumers to customize supplementation to differing...

How Hydroxycut continues to innovate

11-Jan-2024 By Danielle Masterson

After over two decades in the weight loss category and more competition than ever, Hydroxycut has managed to stay relevant by turning challenges into opportunities.

New research questions 20 gram protein intake limit during post-exercise recovery

10-Jan-2024 By Claudia Adrien

The tissue-building response to ingesting protein during recovery from exercise has no upper limit in humans, according to a recent study.

Synbiosis for sport: Mangiferin and quercetin may benefit performance, study finds

08-Jan-2024 By Olivia Brown

A new double-blind, crossover study investigating performance during a high-level basketball game identified significant associations between mean circuit time and perceived exertion with consumption of a mangiferin-quercetin supplement.

6 reasons to attend NutraIngredients-USA’s Sports & Active Nutrition Summit 2024

18-Dec-2023 By Stephen Daniells

The Sports & Active Nutrition Summit 2024 is just two months away! Bridging the science and business of the sports and active nutrition categories, SANS is a must-attend event, and let us tell you why…

NutraCast: Bloodwork, questionnaires and AI: The winning formula for precision nutrition?

08-Dec-2023 By Danielle Masterson

“Stop guessing which mass-made supplements to take. None are meant for you.”
–That’s a statement from Bioniq’s website, a company that offers personalized supplements using a patented algorithm. The London-based startup opened its doors in 2019...

Probiotics may reduce muscle fatigue, improve recovery: RCT

08-Dec-2023 By Stephen Daniells

Daily supplementation with a specific probiotic strain may reduce muscle fatigue and improve recovery after a half marathon, says a new study from Taiwan.

AminoLabs plant protein blend aims to optimise taste, texture and nutrition

08-Dec-2023 By Nikki Hancocks

AminoLabs has launched Vital Pro XP, a ‘game changing’ plant-based protein blend designed to offer unmatched taste, texture and health parameters.

Gelita’s PeptEndure boosts running performance in endurance athletes

07-Dec-2023 By Olivia Haslam

Gelita's new collagen protein supplement improves running performance by 15%, according to a study presented at Food Ingredients Europe last week.

‘There can’t be apathy on this’: NPA sues New York over restrictive dietary supplements law

05-Dec-2023 By Stephen Daniells

“We’ll fight this with all our might,” said NPA’s CEO after his association filed a lawsuit in the U.S. District Court for the Eastern District of New York asserting the recently enacted New York law prohibiting and restricting dietary supplements is...

Beetroot co-supplementation synergistically enhances exercise performance, review finds

29-Nov-2023 By Olivia Brown

A new systematic review observes that combining beetroot juice (BJ) with nutritional supplements, including caffeine, nitrate (NIT), and citrulline (CIT), may provide a synergistic effect to improve exercise performance.

Elite runners more likely to make informed supplement choices

22-Nov-2023 By Olivia Haslam

Medical supplement consumption increases with athletic level, a new study investigating the sports supplement (SS) habits of middle-distance runners has found.

Study: Collagen peptide supplement improves muscle damage recovery

17-Nov-2023 By Olivia Haslam

Collagen peptides improve training recovery markers over a 12-week supplement period, a new study funded by Gelita GmbH has found.

Paradigm shift in perception of men’s fitness sparks new opportunities for bone and joint category

16-Nov-2023 By Hui Ling Dang

Consumers are recognising that health and fitness goes beyond having a muscular physique, and are increasingly seeking products that help improve joint mobility, body functionality and overall health, says an industry expert.

Fitbiomics co-founder on probiotics for sleep, new Veillonella data, and more platforms

15-Nov-2023 By Stephen Daniells

After strong early success for Nella for digestion, sleep, and energy, and the impending widescale roll-out of Veillonella for fatigue and endurance, Fitbiomics is building new product and benefit platforms for its unique probiotics.

Bovine colostrum reduces inflammation markers in footballers

15-Nov-2023 By Olivia Haslam

Bovine colostrum (BC) supplementation could strengthen immune system and maintain training continuity in footballers, a new study has concluded.

Protein supplementation improves muscle recovery post orthopedic surgery

14-Nov-2023 By Claudia Adrien

Protein supplementation may have beneficial effects on diminishing muscle atrophy in the postoperative period for numerous surgical treatments, according to a review which appeared in Sports Medicine and Health Science.

Calling all Sports & Active Nutrition start-ups!

14-Nov-2023 By Stephen Daniells

NutraIngredients-USA is inviting early-stage active lifestyle brands to enter its "Start-up Stars" competition which will see three pioneering entrepreneurs gain industry notoriety at the Sports & Active Nutrition Summit 2024.

Gelita launches PeptEndure collagen for endurance performance

10-Nov-2023 By Stephen Daniells

German collagen supplier Gelita has launched a new ingredient for the endurance athlete, with its new PetpEndure-branded ingredient reported to boost performance and improve energy metabolism.

Sports & Active Nutrition Summit 2024: Early bird discount expires today

10-Nov-2023 By Stephen Daniells

With expert speakers confirmed from GNC Live Well, Wild.AI, TYM Performance, AHPA, SPINS, Thorne HealthTech, Move Nutriton Network, Lifenome, the University of Ghent, Dublin City University, University of Arkansas for Medical Sciences, and more, the upcoming...

Study: 'Southern Ginseng' herb improves exercise performance

10-Nov-2023 By Olivia Haslam

Dried Jiaogulan extract supplementation, sometimes referred to as 'Southern Ginseng', improves exercise performance in healthy untrained males, a new study has concluded.

Startup sees demand for insect protein creep up

08-Nov-2023 By Olivia Haslam

Divaks, the insect ingredients start-up, is scuttling to meet fast-growing consumer demand for alternative protein sources with its mealworm plant expansion.

Youth Athletes: Setting the right nutrition foundations

03-Nov-2023 By Olivia Haslam

Nutrition is a critical aspect of development and performance in youth athletes, but one that can be undervalued, according to an expert panel at the Active Nutrition Summit.

Arla Foods Ingredients clears the whey for every activity level

31-Oct-2023 By Asia Sherman

Arla Foods Ingredients is honing in on clear protein in the booming sports and active nutrition category with its line of whey protein isolates formulated to appeal to a range of consumer segments.

Study in cross-country skiers suggests probiotic alongside training could improve performance

30-Oct-2023 By Nikki Hancocks

New research involving cross-country skiers concludes eight weeks of probiotic supplementation combined with training may help to improve lipid metabolism and sports performance.

“A sad day for consumer choice”: NY Governor Hochul signs restrictive supplement bill into law

26-Oct-2023 By Stephen Daniells

The new law, signed by Governor Kathy Hochul this week, restricts the sale of weight loss and sports nutrition dietary supplements to New York consumers under the age of eighteen.

Study: Post-exercise protein intake could shield type 1 diabetics from dangerous blood sugar drops

20-Oct-2023 By Olivia Haslam

Increasing post-exercise protein intake may reduce the risk of blood sugar drops in type 1 diabetics following moderate-intensity training, a new study has concluded.

World Menopause Day

Menopause: An opportunity for businesses and societal change

18-Oct-2023 By Olivia Haslam

Menopausal women are an overlooked demographic in the health and wellness industry, but one that could offer untapped opportunity for businesses, says co-founder of the menopause brand partnership company, Gen M.