Six ingredient categories offer opportunities for NutraIngredients-USA Awards glory

The prestigious NutraIngredients-USA Awards are back with 16 categories honoring the best and brightest in the U.S. dietary supplement industry, including our six “ingredient of the year” categories.

Described as “the industry’s most coveted awards— similar to the Oscars," winning a NutraIngredients-USA Award is significant. Previous finalists and winners proudly display their achievements in advertisements and at trade shows. You, too, could join the select list of finalists and winners.

Our ingredient categories include beauty from within, healthy aging, microbiome modulation, mind and mood, sports nutrition and new for 2025: botanical.

To qualify for these categories, the ingredient is required to be used in a finished product that is commercially available in the United States.

This category is open to new and old ingredients, but for established ingredients, our judges are looking for evidence of a significant success during the previous 12 months—maybe a new clinical trial opens up a new category and market opportunity, or a major brand has included the ingredient for the first time that boosts commercial performance. All information submitted is considered as confidential by our judges.

Entries for the awards are welcome across 16 categories, and the closing date for awards entries is Friday, March 14, 2025.

Finalists and winners will be honored at a celebration in Chicago on Monday, July 14, 2025.

Owned and organized by NutraIngredients-USA, the leading news source for the North American functional food and dietary supplement industries, the NutraIngredients-USA Awards are a great way for companies and people to showcase their hard work and achievements within the industry.

Categories

This is your chance to stand out as a leader in your market segment and showcase your success and innovation to the rest of the industry in the following areas:

Ingredients

  • Beauty from Within
  • Botanicals
  • Healthy Aging
  • Microbiome Modulation
  • Mind and Mood Support
  • Sports Nutrition

Finished Products

  • Beauty from Within
  • Botanicals
  • Microbiome Modulation
  • Sports Nutrition

Specialty Awards

  • Innovations in Women’s Health Award
  • Start-up Award
  • Nutrition Research Project
  • Marketing Initiative of the Year

NutraIngredients-USA Editor Awards:

  • Editors Award for Industry Initiative of the Year (free to enter)
  • NutraChampion (free to enter)

Entrants can save $50 per submission by submitting before Jan. 31, 2025. After this, the standard entry fee of $299 per entry will apply. Learn more at nutraingredientsusa-awards.com.