2024

PharmaLinea 2024 trends: From natural pain management to AI-powered ingredient discovery

26-Jan-2024 By Olivia Brown

There is a clear white space for pain management supplements in the market and significant opportunity to harness AI for innovation and discovery.

McKinsey Future of Wellness 2024 trends: Eye on personalized and credible solutions

24-Jan-2024 By Asia Sherman

Consumers are taking greater control of their health and expect companies to provide effective, science-backed solutions, according to insights provided by McKinsey & Company.

FrieslandCampina reveals 2024 trends report

12-Jan-2024 By Olivia Haslam

Key trends to watch in 2024 will include next-gen alt protein solutions, sustainability with substantiation, medicines for the mind and active ageing solutions.

Mintel top trends to watch for in 2024: Processed foods, climate change, healthy aging

28-Nov-2023 By Ryan Daily

Mintel's 2024 food and drink trends list for North America shows consumers will be concerned about their health, the environment, and how AI might make their lives easier, Jenny Zegler, director of Mintel Food & Drink, shared during a webinar....

Euromonitor predicts consumer trends for 2024

20-Nov-2023 By Olivia Brown

Euromonitor International has published its 2024 consumer trends report, which spotlights new demands for convenient and effective wellness support, transparency around brand sustainability, and the implementation of AI to personalise the customer experience.